HARLEY-DAVIDSON UNVEILS SECOND GLOBAL CALL TO ‘LIVE YOUR LEGEND’
Posted: Tue Apr 05, 2016 4:49 pm
@HARLEY-DAVIDSON UNVEILS SECOND GLOBAL CALL TO ‘LIVE YOUR LEGEND’
New Marketing Campaign Shows How Harley-Davidson Can Create Deeper Bonds and Enrich Your Legacy
MILWAUKEE (April 5, 2016) – Harley-Davidson today unveiled ‘Trophy Wall,’ the second commercial in the brand’s newest global marketing campaign: ‘Live Your Legend.’ The campaign shows how a new Harley-Davidson motorcycle can enable riders to create deeper bonds and share richer experiences – allowing them to live their own legend.
The ad features the new Harley-Davidson Street Glide® Special, a bike that takes the thrill of the open road to a whole new level. The new Street Glide Special is loaded with a High Output Twin Cam 103 engine and Project RUSHMORE technology. It’s the ultimate combination of stripped down custom style and long-haul comfort.
New Marketing Campaign Shows How Harley-Davidson Can Create Deeper Bonds and Enrich Your Legacy
MILWAUKEE (April 5, 2016) – Harley-Davidson today unveiled ‘Trophy Wall,’ the second commercial in the brand’s newest global marketing campaign: ‘Live Your Legend.’ The campaign shows how a new Harley-Davidson motorcycle can enable riders to create deeper bonds and share richer experiences – allowing them to live their own legend.
The ad features the new Harley-Davidson Street Glide® Special, a bike that takes the thrill of the open road to a whole new level. The new Street Glide Special is loaded with a High Output Twin Cam 103 engine and Project RUSHMORE technology. It’s the ultimate combination of stripped down custom style and long-haul comfort.