Paris

Inspiration Friday: Paris Summer Olympics Motorcycle Events

July 26, 2024 Michael Le Pard

The 2024 Paris Summer Olympics are revving up to be an unforgettable event, bringing the world’s best athletes to the City of Light for a high-octane showdown. Riders, Total Motorcycle has you covered with our […]

Honda Announces Winners of 2023 Yūshū Recognition Scheme

March 28, 2024 Michael Le Pard

Yūshū allows Honda to celebrate its top performing European retailers in Customer Experience Expanded for 2023 to include Automobile Sales across Europe as well as Motorcycle Sales in the UK, with a total of 57 Winners […]

Inspiration Friday: Allure & temptation of Ducati’s Darkness Tour

March 24, 2023 Michael Le Pard

Enrobe yourself into the delicate sensation of the Diavel. Venture into the dark. Alluring refined atmospheres of sophisticated taste will define your pilgrimage through unmistakable metropolises venues of Amsterdam, Paris, Brussels, London and New York […]

Inspiration Friday: World Ducati Week 2022

Inspiration Friday #208: World Ducati Week 2022

July 22, 2022 Michael Le Pard

What do Newport Beach, Vancouver, Paris, Miami, New Delhi, Rome, Mexico City, Sydney, Valencia, New York, Kuala Lumpur, Dubai, Singapore, Seoul, Hangzhou, Bangkok and Ingolstadt have in common? It’s Inspiration Friday #208: World Ducati Week […]

First edition of #WeRideAsOne event

May 14, 2022 Michael Le Pard

From Florence to Newport Beach, passing through Vancouver to Mexico City, #WeRideAsOne connected more than 13,000 enthusiasts in the most iconic locations of over 40 countries around the world The event, organized by Dealers and […]

Inspiration Friday: Milipol 2021 Paris

October 22, 2021 Michael Le Pard

We have a “blue light special” Inspiration Friday: Milipol 2021 Paris today for you! It’s likely you have never heard of Milipol but it is a huge Homeland Security and Safety Global Security Ecosystem worldwide […]

Inspiration Friday: Win a Trip to Anywhere

September 18, 2020 Michael Le Pard

With our Inspiration Friday: Win a Trip to Anywhere contest by Moto Guzzi, where would you go? New York? London? Paris? Toronto? Maybe somewhere exotic like Bangkok or Morocco? With the opportunity to take a […]

Sim Racing United in Rivalry – BMW teams up with world’s leading esports teams

April 16, 2020 Michael Le Pard

Munich. The BMW brand is currently engaged in a major expansion of its involvement in the world of computer, online and simulation games (esports), a field that’s been continuously growing in popularity, especially among the next-generation […]

BMW Art Journey Artist Shortlist 2020 Announced

April 8, 2020 Michael Le Pard

Basel/Munich. Art Basel and BMW today announced the 2020 artist shortlist of the BMW Art Journey, a joint initiative recognizing and supporting emerging artists worldwide. Like a mobile studio, the BMW Art Journey can take […]

Ricky Brabec Wins Dakar Rally for Honda

January 18, 2020 Michael Le Pard

January 17, 2020 — QIDDIYA, Saudi Arabia With a second-place finish in today’s final stage of the 2020 Dakar Rally, Ricky Brabec wrapped up the overall victory in the grueling international endurance event. Riding a CRF450 […]

Yamaha Revved up and Ready for the Last European WorldSBK Weekend in Magny-Cours

September 24, 2019 Michael Le Pard

The Pata Yamaha WorldSBK pairing of Alex Lowes and Michael van der Mark head into final European round of the 2019 FIM Superbike World Championship at Magny-Cours this weekend with their sights set firmly on […]

THE SOUND OF EUROPE TOUR AS VESPA TAKES CENTRE STAGE IN SUMMER 2019

May 17, 2019 Michael Le Pard

THE ICONIC VESPA IMAGE COMES TO EUROPE’S MOST FASHIONABLE CITIES: BERLIN, MILAN, AMSTERDAM, PARIS AND MADRID A POP-UP INSTALLATION IN THE HEART OF THE CITY, A SOUNDTRACK FROM DJs MERK & KREMONT, PLENTY OF ENTERTAINMENT […]

2019 Paris Rétromobile Exhibition: 100+ motorcycles from MV Agusta up for auction

February 9, 2019 Michael Le Pard

Privately owned, it is possibly the largest classic MV Agusta motorcycles’ collection in the world, and it will be up for auction at the prestigious Rétromobile exhibition in Paris. As true pieces of motorcycle art, […]

BMW Group Classic at Rétromobile 2019 in Paris

January 18, 2019 Michael Le Pard

Munich/Paris. Paris will become the city of love for classic cars for five days. At the Rétromobile 2019 exhibition, fans and potential purchasers of classic cars and motorcycles will find everything their hearts desire from […]

Honda highlights at Paris and Cologne motorcycle shows

October 3, 2018 Michael Le Pard

Concept model for Paris ‘Mondial’ showcases Honda’s ‘Neo Sports Café’ design language New Super Cub arrives in France and Germany ahead of autumn sales start across Europe New colours for Africa Twin and Africa […]

See the toughest ever 2018 Dakar route

December 25, 2017 Michael Le Pard

In recent years the Rally Dakar has found its home in South America. But, as the name suggests, that’s not always been the case. The Rally Dakar was born in 1978, taking competitors from Paris, […]