Go woke, go broke?
WHAT DO YOU THINK?
Harley-Davidson's CEO Jochen Zeitz (appointed in 2020) recently made some on-stage DEI comments that have set Harley-Davidson owners on fire... literally! With owners de-badging (removing the H-D Shield) their bikes, boycotting (aka Bud Light style) Harley-Davidson and abandoning their booths at Sturgis.
DEI = Diversity, Equity and Inclusion... but I'm guessing you knew that already.
Personally, I'd hate to see Harley-Davidson go under because of this recent decision, hopefully they do something smart and listen to their customers. Otherwise, we may just have a much smaller brand and that doesn't help motorcyclists.
Photos: The images from @76Armory
(Columbia War Machine) I think speak for themselves. I believe there video (Kid Rock style) tells Harley-Davidson just show upset they are: [youtube]https://youtube.com/watch?v=zOmAJ18lpmU[/youtube]
