Dr Markus Schramm

Inspiration Friday: Record Motorcycle Sales!

Mar 3, 2023 Michael Le Pard

Motorcycle and Scooter sales numbers are in for 2022 and they are not only the best results ever, setting new records for all indicators! Welcome to week #235: Inspiration Friday: Record Motorcycle Sales! 2022 was […]

New scoring system and attractive prizes for best BMW riders in the world

Mar 24, 2021 Michael Le Pard

Munich. The BMW Motorrad Race Trophy is back for 2021 – with a new scoring system and attractive prizes for the best privateer BMW riders in the world. The unique customer racing competition was launched […]

WorldSBK Riders Munich BMW Motorrad and Elvis Presley

Aug 11, 2020 Michael Le Pard

Munich. Both riders for the BMW Motorrad WorldSBK Team, Eugene Laverty (IRL) and Tom Sykes (GBR), are normally at home on race tracks around the world. Now they have had the opportunity to familiarise themselves […]

BMW “enthusiasm for motorcycling despite the crisis is unbroken”

Jul 8, 2020 Michael Le Pard

Munich. With the best ever sales result for the month of June, BMW Motorrad concludes the first half of 2020 and enters the second half of the year with confidence. Dr. Markus Schramm, Head of […]

World Premiere of the 2021 BMW R18 Cruiser Details

Mar 9, 2020 Michael Le Pard

Munich. On Friday, 3 April 2020, the new BMW R 18 will celebrate its long-awaited world premiere. BMW Motorrad will officially present the announced production bike featuring the Big Boxer for the cruiser segment. “All […]

Cruiser Segment Shocker: BMW Motorrad Concept R18

May 28, 2019 Michael Le Pard

Tradition, modern design, history, power, elegance. Words that go well together but extremely hard to put into metal. At the Concorso d’Eleganza Villa d’Este, BMW Motorrad has shocked riders with its re-entry into the cruiser […]

Successful race debut for the new BMW S 1000 RR at the WorldSBK opener in Australia

Feb 23, 2019 Michael Le Pard

Phillip Island. The new BMW S 1000 RR has completed its race debut – just three months, after the series version was presented to the world. At the FIM Superbike World Championship (WorldSBK) season opener […]

BMW Motorrad sells record 165,566 motorcycles in 2018

Jan 16, 2019 Michael Le Pard

BMW Motorrad sold more motorcycles and maxi scooters in 2018 than ever before. Compared to the strong previous year, deliveries increased by a further 0.9%. As of December 2018 a total of 165,566 vehicles (previous […]

BMW Motorrad under new leadership

Mar 23, 2018 Michael Le Pard

Munich. On 1 May 2018 Dr Markus Schramm will take over as director of BMW Motorrad. He will succeed Stephan Schaller, who left the BMW Group at the end of February 2018 to head up […]

Inspiration Friday: Record Motorcycle Sales!

New scoring system and attractive prizes for best BMW riders in the world

WorldSBK Riders Munich BMW Motorrad and Elvis Presley

BMW “enthusiasm for motorcycling despite the crisis is unbroken”

World Premiere of the 2021 BMW R18 Cruiser Details

Cruiser Segment Shocker: BMW Motorrad Concept R18

Successful race debut for the new BMW S 1000 RR at the WorldSBK opener in Australia

BMW Motorrad sells record 165,566 motorcycles in 2018

BMW Motorrad under new leadership

New 2026 Ducati & Yamaha Rally Motorcycles Deliver Adventure!

Inspiration Friday: Harley‑Davidson Heritage Softail Turns 20

2026 Kawasaki Ninja Sport and Supersport Motorcycles Return!

Inspiration Friday: The Road to Confidence

2026 Honda CBR1000RR Review