art

2023 Motorcycle Models

2023 Vespa Tinder’s Justin Bieber

Jul 5, 2022 Michael Le Pard

Last week it was 2023 Harley-Davidson eBikes, this week, Justin Bieber is on the front page of Total Motorcycle…what gives? Introducing 2023 Vespa Tinder’s Justin Bieber’s newest and latest “WHERE ARE U NOW” monochromatic artistic […]

Inspiration Friday: The Great Get-a-way

Jan 21, 2022 Michael Le Pard

Let the cold winter snow blow as warmer, sunnier riding days are ahead. Today Total Motorcycle shovels away the winter blues with Inspiration Friday The Great Get-a-way! How does riding the jungles of Costa Rica […]

Honda Vehicle Wins Delta Award for Industrial Design

Nov 26, 2020 Michael Le Pard

The new Montesa Cota 301RR has obtained one of the most important design recognitions in our country, the Delta in the Industrial Design category, which is a real finishing touch to a very special year for the […]

Weird illuminati Artwork Erected at Pyramids of Giza in Egypt

Nov 9, 2020 Michael Le Pard

Cairo/Munich. Already since it’s second edition in 2018, BMW Group is partnering with Art D’Egypte. The fourth edition has recently been announced and will run under the topic “Forever Is Now”. It is set to be […]

208hp & 410lbs of Motorcycle Art

Jul 6, 2020 Michael Le Pard

Powerful, stylistic, technical and dynamic. Its not just a new 2021 bike we have 208hp & 410lbs of motorcycle art thundering down the road. Grab the throttle and life doesn’t pass by, it stops and […]

BMW Art Journey Artist Shortlist 2020 Announced

Apr 8, 2020 Michael Le Pard

Basel/Munich. Art Basel and BMW today announced the 2020 artist shortlist of the BMW Art Journey, a joint initiative recognizing and supporting emerging artists worldwide. Like a mobile studio, the BMW Art Journey can take […]

Inspiration Friday: See this year’s most anticipated moto-culture events on now!

Feb 7, 2020 Michael Le Pard

No-holds-barred Motorcycle Lifestyle! Total Motorcycle Inspiration Friday brings you Portland’s annual celebration of custom motorcycle artistry and motorcycle culture. Over the past decade, The One Moto Show has entrenched itself as arguably the year’s most […]

BMW Tate Live Exhibition 2020: Ten Days Six Nights

Jan 31, 2020 Michael Le Pard

London. From March 20 to 29, the annual BMW Tate Live Exhibition, realised through the long-term partnership between Tate Modern and BMW, goes into its fourth edition. This year’s programme features Faustin Linyekula, Okwui Okpokwasili […]

Event: 2019 Moto Beach Classic

Oct 17, 2019 Michael Le Pard

The Moto Beach Classic returns to Bolsa Chica Saturday, October 26th The Moto Beach Classic returns to Bolsa Chica Saturday, October 26th for a day of exciting motorcycle racing, vibey live music sets, surf competition, […]

Inspiration Friday: The Art of Motorcycle Passion

Jun 14, 2019 Michael Le Pard

There was a time, not long ago, when manufacturers offered stunning paint jobs in creative colors, wild patterns and embraced artistic passion. Black, grey, white, silver colors are the rage now, the “safe choices“. Today, […]

Rider Inspiration Friday: Art and the Passion of Riding

Mar 15, 2019 Michael Le Pard

Art and riding have something in common. Both have passion and that passion feeds the heart. It is more than just metal, rubber and plastic bolted together, it is a creative synergy of an intangible […]

BMW Art & Culture announces the launch of its ninth call for applications for the BMW Residency at GOBELINS, School of Visual Arts

Dec 17, 2018 Michael Le Pard

Paris – Every year since 2011, BMW Art & Culture has given an artist the opportunity to produce a photography project in a three-month residency. The project is undertaken at the GOBELINS School of Visual […]

The year that changed the world – The Spirit of ’59 lives on with Triumph

Dec 5, 2018 Michael Le Pard

‘What is this thing?’ a British newspaper’s chief sub editor scrawled on a picture of a swivel-hipped new singer telexing its way around the world, before tossing it to a colleague. A truck driver from […]

Sam Lewitt to create BMW Open Work 2018. Artwork inspired by BMW technology to premiere at Frieze London

Sep 7, 2018 Michael Le Pard

London/Munich. BMW and Frieze continue theirlong-term partnership with the major artistic initiative BMW Open Workby Frieze. Curated by Attilia Fattori Franchini, the initiative bringstogether art, design and technology in pioneering multi-platformformats. The artist chosen to […]