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KTM Sells MV Agusta Brand

Feb 3, 2025 Michael Le Pard

Transaction in the “mid double-digit million” euro range MV Agusta, the iconic Italian motorcycle brand, is returning to the hands of the Sardarov family after a brief stint under KTM’s ownership. This move echoes a […]

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Two-wheeled brand celebrating another best-ever quarter with 20% sales increase

Jul 6, 2023 Michael Le Pard

Second quarter sales results for BMW Motorrad Canada had the two-wheeled brand celebrating another best-ever quarter, with 1,369 units sold in Q2 2023. This marks the second consecutive best-ever quarter for the brand, and a […]

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Iconic Italian brand joins MotoGP 2024 to 2026

Jun 30, 2023 Michael Le Pard

Pirelli to become exclusive tyre supplier to Moto2™ and Moto3™ A new agreement is being finalised that will see the iconic Italian brand join the MotoGP™ paddock and become an official supplier across the Road […]

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Auto Shanghai 2023: BMW brand

Apr 18, 2023 Michael Le Pard

Munich / Shanghai. The BMW Group is making a strong showing at Auto Shanghai 2023 with a total of three world premieres from its BMW brand. Taking centre stage are the latest product and technological innovations, […]

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Automobile brand CUPRA aligns with KTM for 2023 MotoGP season

Jan 26, 2023 Michael Le Pard

Red Bull KTM Factory Racing have aligned with stylish and modern automobile brand CUPRA for the 2023 MotoGP season. CUPRA Austria will be the official mobility partner for the Grand Prix team and their seventh […]

2023 Motorcycle Models

2023 Vespa Tinder’s Justin Bieber

Jul 5, 2022 Michael Le Pard

Last week it was 2023 Harley-Davidson eBikes, this week, Justin Bieber is on the front page of Total Motorcycle…what gives? Introducing 2023 Vespa Tinder’s Justin Bieber’s newest and latest “WHERE ARE U NOW” monochromatic artistic […]

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First time 120-year-old brand ever entered American Flat Track

Aug 24, 2021 Michael Le Pard

JOHNNY LEWIS SCORES ANOTHER TOP-FIVE AT PEORIA TT 74th Peoria TT marks a first for Royal Enfield at the legendary venue. Milwaukee, WI (Monday, August 23, 2021) – The 74th Peoria TT, round 11 of […]

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Show Me Your Boots! – Gear Talk Episode One

Jul 18, 2018 Carrie Leaverton

Show Me Your Boots! What are your boots made for? Nancy Sinatra would tell you they’re made for walkin’, but our boots are made for riding and that’s a whole different ballgame. For Show Me Your […]