MINI

39th Biker Fest International – Ride the Latest Models with the Most Prestigious Motorcycle Brands

May 10, 2025 Michael Le Pard

The Biker Fest International confirms itself as a premier hub for test-riding new two and four-wheel models, with the presence of the most important manufacturers The Demo Ride Area is one of the most anticipated attractions at […]

BMW Motorrad celebrated its best year on record with +7% sales YoY

Jan 4, 2024 Michael Le Pard

BMW Motorrad. BMW Motorrad celebrated its best year on record, with its full-year 2023 sales results up 7% over 2022. Securing multiple best-ever quarters throughout the course of the year, the two-wheeled brand sold a […]

BMW of North America Consolidates Digital Transformation Activities Under Omnicom Group

Dec 21, 2023 Michael Le Pard

BMW of North America Consolidates Marketing Activities Under Omnicom Group. 21.12.2023 PRESS RELEASE Woodcliff Lake, NJ – December 21, 2023… BMW of North America announced today that it will consolidate marketing activities for BMW, MINI […]

Incredible Iconic 2024 Norton Motorcycles Launched!

Dec 4, 2023 Michael Le Pard

The new 2024 Motorcycle lineups just keep getting more amazing but so are the ever increasing prices too. $10k will still get you a great bike, but prices of $65,695 are not that unbelievable anymore. […]

BMW Motorcycle Sales up 8% in Canada lead by R1250GSA and S1000RR

Oct 4, 2023 Michael Le Pard

BMW Motorrad. BMW Motorrad’s broad product range continues to impress both street bikers and off-road enthusiasts alike, helping the brand increase sales in Canada by more than 8% year-to-date compared to the same period in […]

BMW Motorrad Second-quarter 2023: 64936 motorcycles sales

Jul 7, 2023 Michael Le Pard

BMW Motorrad: Second-quarter 2023 sales confirm high customer demand BMW Motorrad delivered a total of 64,936 motorcycles to customers between April and June of its 2023 centenary year (+8.0%). Building on the previous all-time high […]

2024 BMW M1000XR Prototype Revealed & 2024 BMW’s!

Jun 19, 2023 Michael Le Pard

New concept, prototype and spy shots are always exciting to be the first see first hand not only what could be coming but also what changes are coming! The new 2024 BMW M1000XR Prototype has […]

First Look: New 2024 BMW Motorcycles Sneak-Peek!

May 15, 2023 Michael Le Pard

BMW riders wanted a retro standard, BMW delivered with the RnineT. BMW riders wanted a cruiser, BMW delivered with the R18. Now BMW riders want more power, BMW listened. Introducing the 2024 BMW R12 nineT […]

BMW partners with Ride For Dad & R18B Grand Prize

Apr 11, 2023 Michael Le Pard

BMW Motorrad Canada partners with Ride For Dad, raising funds for prostate cancer research. +++ BMW Motorrad Canada partners with Ride For Dad in support of the Prostate Cancer Fight Foundation. +++ Ride For Dad […]

MANUAL TRANSMISSIONS ARE FUN TO DRIVE AND STILL “IN” WITH MOST CONSUMERS

Feb 9, 2023 Michael Le Pard

While not strictly motorcycle news, this is great news for those riders who are still wanting manual transmission motorcycles from BMW. Thermal, CA – February 9, 2022 – Offering a fun and engaging experience behind the […]

Breaking News: BMW “all new models from BMW Motorrad fully electric”

Jul 9, 2022 Michael Le Pard

Munich. The BMW Group sold a total of 75,891 fully-electric BMW and MINI vehicles worldwide in the first half of 2022 – more than doubling its all-electric sales compared to the same period of last year […]

BMW Group focuses on electromobility but few want electric vehicles

Jul 8, 2022 Michael Le Pard

Munich. The BMW Group sold a total of 75,891 fully-electric BMW and MINI vehicles worldwide in the first half of 2022 – more than doubling its all-electric sales compared to the same period of last year […]

Anticipation for outdoor adventure and spring riding season extremely high

Apr 2, 2022 Michael Le Pard

Richmond Hill, ON. BMW Group Canada (BMW and MINI brands combined) reported sales of 6,590 vehicles for the first quarter of 2022. “The first three months of 2022 have been an important chapter in […]

Inspiration Friday: Build Your Own BMW

Dec 17, 2021 Michael Le Pard

It’s Christmas time and who doesn’t love presents, gifts and parties with great friends and good food! Inspiration Friday: Build Your Own BMW is the prefect Christmas inspiration toy gift for any motorcycle or BMW […]

Inspiration Friday: Spread Festive Cheer

Dec 3, 2021 Michael Le Pard

Did you notice TMW Christmas decorations are up? December…snow, Christmas trees, holly, lights, music, social get-togethers, egg nog, presents, boxing day, midnight masses, ice skating, hot chocolate, it’s time for Inspiration Friday Spread Festive Cheer! […]